Mastercard Disallows (Bans) Merchants to Accept Automatic Billing After Free Trials

Mastercard Disallows (Bans) Merchants to Accept Automatic Billing After Free Trials

If you have ever tried a new product in Internet and using a FREE TRIAL service with your Credit Card, sometimes the merchant did not send you a confirmation email to renew the Billing,  they charged Your Card without your Permission.

Good news from Matercard Company, starting from now every merchant who provides the free trial service need to send you a follow up email or text to get your permission for charging your Mastercard. 

There's no reason, even you have checked the trial agreement before sign up, because you sometimes forgot to cancel the full/premium version of the product if you don't like it, so you need to be reminded by the Merchand to continue using their product or not. 

This new Mastercard's Policy requires the Cardholder's Agreement to accept the billing procedure after the free trial ended, and hope all the other Card Companies will follow this Policy.

But, in the other side,  we don't know if this policy will give the good impact for the market,  because the free trial spots are one of the best place to start promoting new product and increase the sales.

Online shops are growing so fast by delivering their Free Trial Products to the New Customer,  but the buyers must have choices to continue using the subsciption process, this is very important in order to limits the force marketing strategy.

Some users didn't realize that they were subscribed a product for 12 months payments term and they didn't know how to cancel it. They paid for those products,  and they got the product that they actually didn't want it.

This is just a new Feature from a Card Company to protect their consumers from fraud, and this will gonna be the  first step to avoid the cyber crime in the world. There are still so much ways to take your Credit Card Balance,  you must carefully use your cards in the internet before you do something related to a finacial transaction.

Check and Re-Check the website's Terms and Conditions before buying some products or activating the free trial program from the online store. Use your Credit Card Information wisely so you can be safe surving the Internet.  



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